Just Trying to Help

woman online

She just wants to help me online.


I have been getting more emails sent to my blogs (I have 9 including this one - which is just ridiculous) offering "help" and also posts I might want to use.

Here's a recent example:

My name is [deleted], I'm a writer and blogger at IvyPanda. Recently I've been working on an article about communication skills and I visited your website while researching. There's a great post named "PowerPointless" (https://www.serendipity35.net/index.php?/archives/210-PowerPointless.html) I enjoyed reading!
Unfortunately, I noticed a broken link there. Here it is: 
https://www.toastmasters.org/tips.asp

Since my brand new article is out, I think you can use it for updating your page. It has 27 tips to overcome public speaking anxiety and a bonus list of great courses available online. It's going to be an excellent replacement! 
Here's the link: https://ivypanda.com/blog/public-speaking-anxiety-tips
What do you think? Just trying to help ;-)
Warm regards,
**   writer & blogger

There is software that can scan sites for broken external links. So, these people find a broken link and use that as a way to email and help you fix your site - which is useful - and then the email will always suggest a related link that I might use which comes from their site.

The first time I received one of these emails, I made the change and used their link and replied with a thank-you. But after receiving a dozen or so similar ones I had decided that this was just a way to place links on other websites.

This particular email I shared also offered links to her Facebook page. Yes, it was a woman, and on all the ones I have received, it was a woman - and an attractive woman at that. (Not the woman shown above.)  I wonder if female bloggers get emails from male helpers? is she a real person? Is this a scam, and if so is it harmful? 

This has a name. It is called "broken link building." This is a link building tactic. You find a broken link, recreate the dead content, then tell anyone linking to the dead resource to instead link to your recreated content. When it works - and I'm sure it often does - it is because you don't want dead links on your website.

You can feel some pride if you get one of these emails because websites targeted have a good following. They target you because they are trying to raise their own search engine optimization which is at least partially based on the ranking of the sites that link to you.

Did I fix my "PowerPointless" post here on Serendipity35because of that email? Yes. I got rid of the broken link, added a new one (not the one that was provided) and fixed a broken image. So, thanks.

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